In "Bro's & Bras," it's Evangelism Week, which teaches the students how to become experts at selling their brand. Tim puts everyone in yet another challenging situation when he sends them to San Francisco to sell men and women's underwear to the many shoppers in Union Square. There's a catch, though: they have to sell the undergarments based on only a picture, with no actual product. Frustrated by the process, Tony makes a decision that irritates Sequoia and his classmates. Sharon meets with resistance when she pitches Hotpoint to various venues around the Bay Area, only to have things get tougher when Tim puts her in the hot seat. Meanwhile, Michael Volpatt and Charlie meet with several students to evaluate their brands.